We decided that we wanted to create synergy through different themes of our video. The themes we decided to utilise for this were: the colour pink, glitter, aggressive persona and kaleidoscope effect.
We successfully done this by carrying on these themes from our video onto our ancillary texts. Our website's primary colour is pink. All our posters are pink, therefore making the theme prominent.
Within our digipak, we have included glitter, and within our video and website, glitter is seen regular. This ensures that glitter becomes part of our band image.
We kept up the aggressive persona throughout the website, by having both actors making intense eye contact with the camera. We then took photos of this and used these images on all our ancillary texts - website, digipak, posters and magazine cover. The kaleidoscope images were also taken from the video and used across all the ancillary texts.
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